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UNH Healthcare Vitals: Health Insurance Premiums Are Skyrocketing for 2026 – Why?

October, 2025


 

Did you Know? 

Premiums and out-of-pocket expenses for healthcare insurance are going up, a lot! Most people and businesses purchasing healthcare insurance for 2026 will see a significant and alarming increase in the cost of premiums and out-of-pocket expenses. Why? And what can we do about it in New Hampshire?  

Here is the problem…! 

Health Insurance Companies Forecasting Double Digit Premium Increases 

Health insurance companies are forecasting double digit increases in premiums for 2026. People enrolled in health insurance through large and small group employer plans as well as in plans available through the New Hampshire Insurance Marketplace (often referred to as ACA plans) will all experience large jumps in premium rates.  In fact, the ACA Marketplace insurers across the country are raising rates by about 20% on average, and the median premium rate is about 11% higher than last year.  

Here’s the Reason.. 

What’s the Reported Reason for the High Increase in Costs?  

The health insurance plans report these substantial increases result from the escalating costs of health care and the impact of federal policy changes, offering the following explanations:   

  • Enhanced Premium Tax Credits Are Going Away: Enhanced premium tax credits, making health insurance more affordable for most people on the ACA Marketplace exchanges, are set to expire at the end of 2025.1  “This expiration is expected to increase out-of-pocket premium payments for subsidized enrollees by over 75% on average.” Insurers predict that healthier people simply won’t buy health insurance due to the expense, resulting in a sicker and more expensive risk pool, exacerbating the problem.  

  • Rising Rx Drug Costs: Increasing costs of hospital and physician care continue to push prices up.  But for 2026, most insurers warn that the unexpectedly high use of expensive specialty Rx drugs, like GLP-1s (approved for treating Type 2 diabetes and obesity), is costing millions and putting the greatest strain on healthcare budgets.   

  • Hospital Consolidation and Workforce Shortages: Insurers have blamed the consolidation of the hospital industry and labor market pressures as reasons for increasing costs for hospital services. In the ongoing contract negotiations between health insurance companies and hospital systems, the bigger the system, the higher the prices!  

  • Federal Tariffs: Tariffs are a tax on goods that health insurance companies see impacting the medical supply chain in many ways including increasing costs for medical supplies, pharmaceuticals and other medical products. The insurance companies pass these unpredictable costs on to their customers.  

  • Federal Policy Shifts: New rules on Marketplace insurance effective August 25 and the One Big Beautiful Bill Act (OBBBA) (enacting significant changes to healthcare related tax and spending provisions), will make it more difficult for many people to enroll in affordable health insurance. The result? Health insurance will be more expensive because health insurance carriers react to imminent uncertainty and a likely reduction in the number of healthy people in Marketplace plans by raising premiums.  

When health insurance is not affordable, everyone suffers.  Employers react by shifting more cost onto employees, patients pay more out-of-pocket and medical bills go unpaid. If healthy people don’t enroll in insurance, the costs will be driven higher, resulting in the ‘death spiral’ of escalating premiums the Affordable Care Act was meant to alleviate. So, New Hampshire, what’s the plan? 

What does this mean for New Hampshire?   

Health Insurance Premiums are Going Up for the Granite State– Especially if Enhanced Premium Tax Credits Go Away 

Individuals seeking NH Marketplace Insurance are bracing for the impact of higher premiums during open enrollment beginning November 1, 2025. And without enhanced premium tax credits available through healthcare.gov, the impact will make purchasing insurance for many simply unaffordable.  

For the 2025 coverage year, 70,337 Granite Staters selected health insurance plans through the New Hampshire Marketplace, with the vast majority receiving premium tax credits to lower costs. If the enhanced premium tax credits go away, “a couple in their early 60s earning $90,000 could see their annual premiums jump by over $14,000.”  

 For employers and employees in New Hampshire, the story is the same - premiums are going up by double digits on average. Rates are predicted to rise for small employers on healthcare.gov by about 7.5% (low) to 20% (high) depending upon the plan and company.  

The NH Insurance Department is concerned, and urged health carriers to submit revised, data-driven rates for 2026, considering the expiration of federal subsidies, and federal and state policies putting upward pressure on costs.   

Rising Prescription Drug Costs in New Hampshire 

Prescription drugs are a leading driver of rising insurance premiums in New Hampshire. In 2024, commercial health plans and their members spent $1.33 billion on prescription drugs dispensed at retail pharmacies alone. The bulk of that spending was concentrated on a small number of high-cost specialty drugs, in fact 46% of pharmaceutical spending is on expensive specialty medicines and that percentage increases every year.  

In New Hampshire, of the top 6 drugs by total spending, three were GLP-1s for diabetes and weight loss - together accounting for more than half of the total amount spent.  

The pressure from the use of these high-cost drugs is not limited to commercial insurance. In New Hampshire’s public employee plans (excluding Medicaid), Ozempic, Wegovy, and Mounjaro also rank among the top five by spending - even though they only entered formularies in the past few years. 

For New Hampshire, the rapid uptake of these high-cost specialty therapies will push insurance rates higher in 2026 and beyond. In fact, the New Hampshire Insurance Department’s 2024 report on premium cost drivers reinforces this picture: pharmacy accounted for more than one-fifth of overall medical trend in the group markets, and specialty drugs represented 54% of pharmacy spending. In the individual market, pharmacy costs spiked nearly 13% in a single year, underscoring how the rapid uptake of high-cost drugs like GLP-1s directly translates into higher premiums for New Hampshire families and taxpayers.2  

Without policy action, the math ensures tomorrow’s premiums will bear the weight of today’s drug prices.  

Hospital Consolidations and Affiliations – It’s a Thing in NH 

Hospitals have been consolidating and rearranging ownership structures frequently across New Hampshire, straining affordability for patients, employers and taxpayers, and confusing anyone seeking to navigate healthcare choices and budgets for their families. 

Just in the past few years, out-of-state hospital systems have been moving into the Granite State. HCA Healthcare, Inc. of Nashville, the largest hospital system in the US, purchased Catholic Medical Center assets resulting in the ownership of 4 for-profit hospitals across the Southern and Seacoast areas. Massachusetts based hospital systems formed Exeter Beth Israel Lahey Health in 2023, and Wentworth Douglass Mass General Bringham in 2016.  In addition, most New Hampshire non-profit community hospitals have consolidated. Most recently Littleton Regional Healthcare announced its intent to join Dartmouth Health, and Elliot and Southern New Hampshire Health Systems proposed dissolving SolutioNHealth resulting in unknown costs (or savings) to communities.  

Often communities are left in the dark about the actual impact of the consolidation on their healthcare and health costs - for example, almost immediately after HCA ‘purchased” assets of CMC earlier this year, HCA demanded “higher-than average prices” from health insurance plans, and proposed to duplicate existing services in both Concord and Nashua by building “free-standing emergency rooms” in order to attract patients to their for-profit hospitals. According to publicly reported data, HCA operates the highest priced hospitals in New Hampshire. See Sage Transparency 2.0, RAND/NASHP 

And So… What do We Do? 

Healthcare will become more expensive and health insurance more difficult to navigate for employers, families, health providers and tax payers into the future due to ongoing hospital consolidation, rising prescription drug costs, the impact of federal policy changes on access to insurance, workforce shortages and tariffs.  

 What can be done to help New Hampshire weather the impact?  

  • Attend the 2025 Annual Hearing on healthcare Premium and Claim Cost Drivers on October 24, 2025, and ensure the New Hampshire Insurance Department engages in intentional review of the skyrocketing premium rates and the basis for the Rx drug and medical trends in order to recommend solutions that work for NH families.  

  • Ask questions of your Human Resources/Benefits administrators and your healthcare providers about how to make it easier for you and your family to afford the healthcare you need.  

  • Compare the estimated cost for certain health services on the NH Health Cost website when you are making choices about healthcare and to find out about trends and issues in your area.  

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Blog Post Archive

UNH Healthcare Vitals: Health Insurance Premiums Are Skyrocketing for 2026 – Why?

Did you know that health insurance premiums and out-of-pocket costs are expected to surge in 2026? Individuals and businesses across New Hampshire, and the country, are bracing for double-digit increases, with ACA Marketplace plans seeing average hikes of nearly 20%. This blog explores the driving forces behind these alarming trends, what they mean for Granite Staters, and what policy options might help ease the burden.

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Hospital Safety Grades: Why "D" Hospitals Are Just as Important to Know as "A" Hospitals

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April 25th 2025

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The Brass Tacks on the Pink Tax

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UNH Healthcare Vitals: Medical Debt and the Rise of Rx Drug Costs

April 1st 2025

The cost of prescription medication costs are rising. See how this is effecting New Hampshire residents and what policymakers are doing about it. 

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March 13th 2025

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Out-of-Pocket Healthcare Costs Are Rising - Pregnancy Tops the List. 

March 10th 2025

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Understanding New Hampshire's Most Costly Health Conditions

February 27th 2025

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Hospital Cost Containment through Tax Legislation? 

February 21th 2025

Kimberly Persson details how hospital prices have been dramatically increasing, and how legislation to tax hospitals on excessive prices could be part of the solution. 

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Strengthening Support for Youth: How New Hampshire is Expanding Awareness and Access to the 988 Suicide and Crisis Lifeline

February 18th 2025

In efforts to better market the 988 Suicide and Crisis Lifeline, New Hampshire plans use results from a recent survey conducted by IHPP on college and high school student's awareness and perceptions of the 988 Suicide and Crisis Lifeline. The findings of the survey, future recommendations, and more, are detailed and analyzed by Tess Pueschel and Susy Peoples. 

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Unaffordable Employer Sponsored Insurance - Could ICHRA Be the Solution Employers Need? 

February 14th 2025

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What is Old is New Again: Medicaid Work Requirements and Changing the Federal Share of Medicaid Spending

February 10th 2025

Deb Fournier details how Medicaid financing and work requirements are changing, and what that might mean for Americans depending on this program. 

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Understanding Pharmaceutical Utilization and Costs in New Hampshire: Key Insights from 2022

February 7th 2025

An analysis of New Hampshire pharmacy claims from major insurance payers presents interesting findings, read Bethany Swanson's take on the implications of the complex relationship between drug utilization and costs in NH. 

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Health Policy for New Hampshire and Country

February 3rd 2025

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Measuring Total Healthcare Expenditures

January 23rd 2025

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The Disparate Data on Opioid Overdose Deaths: A Call to Close the Gap

January 13th 2025

The United States is seeing a decrease in opioid overdose deaths for the first time since 2018, but not for all demographics. Susy Peoples shows that it is time to develop community-specific response strategies across the United States.  Additionally, take a look at an analysis of New Hampshire's response to this epidemic. 

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US Continues to Receive Bad Marks in Healthcare

December 12th 2024

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Continuing the quest for affordable and equitable healthcare

October 17th 2024

On October 17, IHPP held its annual symposium, this year entitled, “Continuing the quest for affordable and equitable healthcare.” Attendees discussed the wicked problem of healthcare costs and affordability in New Hampshire.  The day’s dialogue included the current trends in healthcare prices and the affordability crisis in healthcare, affordability as a component of access and equity, primary care’s role in improving costs and outcomes, equity beyond affordability, and available state policy solutions to address cost and affordability, such as cost growth benchmarks with Rachel Block of Milbank Memorial Fund and prohibiting anti-competitive contracting with Maureen Hensley-Quinn at NASHP.

On October 25, the New Hampshire Insurance Department held its annual hearing on its report on NH healthcare premium rates and claims.  Public comment is being accepted on the report through November 15, 2024.  NHID also held a robust discussion of using a total healthcare expenditure model to learn more about New Hampshire’s drivers of healthcare costs – neatly echoing the cost growth benchmark discussion that was held the week prior at the symposium.  Panelists included Rhode Island’s Health Insurance Commissioner, Cory King and President of the Milbank Memorial Funds, Chris Koller.

Meanwhile, the Attorney General’s office held a public hearing about the proposal for HCA to purchase Catholic Medical Center on October 23, 2024.  Public comments are being accepted through November 1, 2024.

Last in this post, but certainly not least, Medicare Open Enrollment began on October 15 and Marketplace Open Enrollment begins November 1.

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